UGG Australia's ethics and social responsibility include customer satisfaction first and foremost. The company always meets or exceeds customers expectation with their products. UGG has warrantys, you can send your Uggs back, even after wearing. If you have a complaint UGG will allow you to send yours back and send you a new pair of your choice with the same value, or credit you online so you can chose a pair. This lenient warranty is a way UGG can assure customer satisfaction. UGG also has a strong " cause " marketing with their "Breast Cancer UGGS ". They show their support by putting the breadt cancer ribbon on these boots. UGGS globalization is very strong, with their shoes selling in over 130 countries. This gives the boot a better cultural and economic spread, which may explain why UGG Australia has became a cash cow for 1.3 Billion, owner Deckers Outdoor Corporation.
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